Cookie PolicyUpdated 18 days ago
This Cookies Policy is a part of our Privacy Policy. Capitalized terms not specifically defined in this Cookies Policy have the meaning ascribed to them in the Privacy Policies. References in this Cookies Policy to “By Teddy”, “we”, “us” or “our” are to By Teddy Ltd, a company incorporated in England and Wales with company number 14574719, and its subsidiaries and affiliates. This Cookies Policy explains what cookies we may set when you use our website (defined in the Privacy Policy) or apps.
Our use of cookies
Our website and apps use cookies to distinguish you from other users. This helps us to provide you with a good experience when you browse our website or use our apps and to improve our website, products, and services. To find out more about how we use cookies, please take a few moments to read this Cookies Policy.
What are cookies?
A cookie is a small data file that is stored on your browser or the hard drive of your computer (or another electronic device). More information about cookies can be found at www.allaboutcookies.org and www.cookiecentral.com . Please note we cannot be responsible for the content on external websites.
We use cookies for the reasons set out below. Some of the functions that cookies perform can also be achieved using similar technologies (for example tracking pixels, tags, and server logs). References to ‘cookies’ in this Policy include references to these other technologies.
The types of cookies we use
We use the following cookies:
- Strictly necessary cookies. These cookies are essential for the operation of our website or apps. They include, for example, cookies that enable you to log into your account, use a shopping cart, or make use of e-billing services.
- Analytical or performance cookies. These allow us to recognize and count the number of visitors and to see how visitors move around our website or apps when they are using them. This helps us to improve the way our website and apps work, for example, by ensuring that users are finding what they are looking for easily.
- Functionality cookies. These are used to recognize you when you return to our website or apps. This enables us to remember your preferences (for example, your choice of language or region).
- Targeting cookies. These cookies record your visit to our website or apps, the pages you have visited, and the links you have followed. We will use this information to make our website/apps and our advertising and marketing communications more relevant to your interests. We may also share this information with third parties for this purpose.
We do not require your consent to use strictly necessary cookies. We request your consent before using analytical or performance cookies, functionality cookies, or targeting cookies.
You can find more information about the individual cookies we use and the purposes for which we use them in the table at the end of this Cookies Policy.
Third-party cookies
We use cookies from third parties on our website and apps over which we have no control. These third-party cookies are strictly necessary, analytical, or targeting cookies. You can find more information about these third-party cookies in the table at the end of this Cookies Policy. You can also find out more information on cookies provided by the following third parties at the links set out below:
- Shopify at https://www.shopify.co.uk/legal/cookies
- Google at https://policies.google.com/technologies/cookies?hl=en-US and at https://business.safety.google/adscookies/?hl=en_US
- AddThis at https://www.addthis.com
- Facebook/Meta at https://www.facebook.com/help/336858938174917/
- AdRoll at https://www.nextroll.com/privacy
We use a pixel contained in our emails to track whether they are opened and which features people click on. This means that we can send you email content that’s more relevant and tailored to you. You can easily opt out of our marketing emails at any time. Please see our Privacy Policy.
Changing your cookie preferences
You can change your cookie preference at any time by visiting Cookie Preferences Here to manage the use of cookies.
You can block cookies by activating the settings on your browser that allow you to refuse the setting of all or some cookies. To find out how to do this visit www.allaboutcookies.org . However, if you use your browser settings to block all cookies (including strictly necessary cookies) you may not be able to access all or parts of our site and app and your experience of our site/app may be impaired.
Google Analytics: To opt-out of being tracked by Google Analytics across all websites please visit https://tools.google.com/dlpage/gaoptout .
You can also use your social media platforms and their privacy settings to adjust your preferences on cookies and tracking. For Facebook/Meta please see: https://www.facebook.com/help/568137493302217
Targeted Advertising: Please keep in mind that we do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way.
For example, you can “opt out” of receiving targeted ads from members of the Network Advertising Initiative (“NAI”) on the NAI’s website at https://optout.networkadvertising.org/.
Also, the European Interactive Digital Advertising Alliance (EDAA) supports a pan-European internet advertising industry initiative to enhance transparency and control for online behavioral advertising. See some of the EDAA’s information about choices and opting out at http://www.youronlinechoices.com/
More about your privacy
Cookies that allow us to identify you will be considered to be personal data. We will only use these cookies which capture your personal data where we have a legal basis to do so. The information we obtain from the use of cookies will, to the extent that it is considered to be personal data, be used by us in accordance with our Privacy Policy.
Third-party websites
When we include links on our website and app to other websites, please bear in mind that these third-party websites will have their own privacy and cookie policies that will govern the use of any information you submit on those websites. These third-party websites may set their own cookies that capture your personal data. We recommend you read their policies as we are not responsible or liable for the actions of any third parties.
Contact
If you have any concerns or require any further information, please do not hesitate to contact us at [email protected]
This Cookies Policy was last updated on 23 December 2025
Cookies that we use
You can find more information about the individual cookies we use and the purposes for which we use them in the table below.
| Type of Cookie | Cookie Name | Expiration Time | Purpose |
|---|---|---|---|
| Strictly Necessary | apt_pixel | Session | Control cookie used in connection to the website’s Content Delivery Network (CDN). |
| Strictly Necessary | cart_currency | 2 weeks | Set after a checkout is completed to ensure that new carts are in the same currency as the last checkout. |
| Strictly Necessary | cookietest | 1 minute | Common cookie name; could have a number of different origins. Where this is first party and a session cookie, it's most likely to do with checking to see if the browser is set to block or allow cookies. |
| Strictly Necessary | enforce_policy, l7_az, LANG, nsid, ts, ts_c, tsrce, x-csrf-jwt, x-pp-s | Varies from session to 13 months | These cookies are used by Paypal for payment processing. |
| Strictly Necessary | gdpr | 1 day | Determines whether the visitor has accepted the cookie consent box. This ensures that the cookie consent box will not be presented again upon re-entry. |
| Strictly Necessary | keep_alive | 2 weeks | Used in connection with buyer localization. |
| Strictly Necessary | ku1-sid | Session | This cookie is used for the payment method Klarna to function. ku1-sid contains a session ID for the communication with Klarna. |
| Strictly Necessary | ku1-vid | 1 year | This cookie is used for the payment method Klarna to function. ku1-vid contains a visitor identifier for the communication with Klarna. |
| Strictly Necessary | logState | Session | Determines which parts of the website should be accessible for the specific users based on login-status, geographical location, or other parameters. |
| Strictly Necessary | OptanonAlertBoxClosed | 1 year | This cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust. It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down. It enables the website not to show the message more than once to a user. The cookie has a one-year lifespan and contains no personal information. |
| Strictly Necessary | OptanonConsent | 1 year | This cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the user's browser when consent is not given. The cookie has a normal lifespan of one year so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor. |
| Strictly Necessary | secure_customer_sig | 1 year | This cookie is generally provided by Shopify and is used in connection with a customer login. |
| Strictly Necessary | shopify_pay_redirect | 1 hour to 1 year | Used in connection with checkout. |
| Strictly Necessary | _orig_referrer | 2 weeks | This cookie is generally provided by Shopify and is used in connection with a shopping cart. |
| Strictly Necessary | _secure_session_id | 1 day | This cookie is generally provided by Shopify and is used in connection with navigation through a storefront. |
| Strictly Necessary | swym-swymRegid | 1 year | This cookie is used to store an encrypted version of the user’s device ID and information on the user’s session. The ID links the user’s Swym app-specific content to their device. It also retrieves those contents from our cloud storage whenever the user attempts to access Swym apps. |
| Strictly Necessary | swym-email | 1 year | This stores the email address when the shopper logs into the store or when the shopper authenticates their wishlist or subscribes for a back-in-stock alert. |
| Strictly Necessary | swym-ignach | Pending | It is used to memorize the state of the accordion relative to a “directory box” (open/closed) to present it in the same situation when the page is reloaded. |
| Strictly Necessary | swym-pid | 1 year | Unique identifier to track merchants and their wishlist settings. |
| Strictly Necessary | swym-session-id | 30 minutes | This is a general-purpose platform session cookie used to maintain an anonymous user session. |
| Strictly Necessary | wisepops_props | 2 years | Stores custom properties across sessions. |
| Strictly Necessary | __mmapiwsid | 2 years | Used to distinguish a unique device. |
| Strictly Necessary | __verify | Session | This cookie determines whether the browser accepts cookies. |
| Strictly Necessary | _cmp_a | 1 day | Used for managing customer privacy settings. |
| Strictly Necessary | _scsrid | Session | Secure Cookie Sessions for HTTP. |
| Strictly Necessary | _scsrid_r | 13 months | Necessary for the website's booking functionality. |
| Performance | JSESSIONID | Session | This cookie is used by New Relic for monitoring the performance of web and mobile applications. |
| Performance | ometria | 1 year | This cookie is provided by Ometria and is used to collect user data on your visits to our sites and on your purchases. |
| Performance | po_visitor | 1 year | We use this to monitor PushOwl related user activity on your website, for example: A/B testing, prompt triggers, subscription statuses, etc. These analytics aid us in learning more about user preferences and behavioral patterns so that we can optimize our services. |
| Performance | sc_at | 13 months | Cookie associated with embedding content from Snapchat. |
| Performance | swym-cu_ct | 1 year | Related to custom cart experience from Swym on the wishlist. |
| Performance | yotpo_pixel | 1 day | Contains data on the latest products viewed by the visitor. Used for internal statistics by the website operator. |
| Performance | _dc_gtm_UA-xxxxxxxx | A few seconds | This cookie is associated with sites using Google Tag Manager to load other scripts and code into a page. Where it is used, it may be regarded as Strictly Necessary as without it other scripts may not function correctly. The end of the name is a unique number which is also an identifier for an associated Google Analytics account. |
| Performance | _ga | 2 years | This cookie name is associated with Google Universal Analytics, which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request on a site and used to calculate visitor, session, and campaign data for the site's analytics reports. By default, it is set to expire after 2 years although this is customizable by website owners. |
| Performance | _ga_xxxxxxxxxx | 2 years | To generate statistical data on how the visitor uses the Service. |
| Performance | _gat_xxxxxxxxxxxxxxxxxxxxxxxxxx | A few seconds | Google Analytics Cookies. |
| Performance | _gclxxxx | 3 months | Google conversion tracking cookie. |
| Performance | _gid | 1 day | This cookie name is associated with Google Universal Analytics. This appears to be a new cookie, and as of Spring 2017, no information is available from Google. It appears to store and update a unique value for each page visited. |
| Performance | _fbp | 3 months | Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. |
| Performance | landingPage | Pending | This cookie is associated with DataLayer. |
| Performance | _landing_page | 2 weeks | This cookie is used to track, report, and analyze landing pages. |
| Performance | _s | 30 minutes | These cookies are associated with Shopify's analytics suite. |
| Performance | _shopify_d | Session | These cookies are associated with Shopify's analytics suite. |
| Performance | _shopify_s | 30 minutes | These cookies are associated with Shopify's analytics suite. |
| Performance | _shopify_sa_p | 30 minutes | These cookies are associated with Shopify's analytics suite. |
| Performance | _shopify_sa_t | 30 minutes | These cookies are associated with Shopify's analytics suite. |
| Performance | _shopify_y | 1 year | These cookies are associated with Shopify's analytics suite. |
| Performance | _y | 1 year | These cookies are associated with Shopify's analytics suite. |
| Performance | _uetvid | 13 months | This is a cookie utilized by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. |
| Functional | localization | 2 weeks | These cookies are set on pages with the Flickr widget. |
| Functional | reeview_uid | Pending | This cookie is associated with Videowise. |
| Functional | swym-ab-test-config | 1 year | Related to controlled feature display. |
| Functional | swym-badrid | 1 year | This cookie is used by SWYM to count the number of bad regids. |
| Functional | swym-clctmap | 1 year | This cookie is used by SWYM to collect the identity of the user. |
| Functional | swym-instrumentMap | 1 year | Related to Wishlist instrumentation for identification of API. |
| Functional | swym-isCheckedForMisauth | 1 year | This cookie is used by SWYM to authenticate users. |
| Functional | swym-mkt-denied | 1 year | This cookie is used by SWYM for 'wishlist' accept marketing pop-up cancellation. |
| Functional | swym-nf_svd | 30 minutes | This cookie is used by SWYM for fetching saved product data. |
| Functional | swym-o_s | 30 minutes | Related to swym app versioning systems. |
| Functional | swym-v-ckd | 30 minutes | Related to swym app versioning systems. |
| Functional | swym-pstlgnrd | 1 year | This cookie is used by SWYM for post-login redirect URL. |
| Functional | swym-rapps_cache | 1 year | Related to retailer configuration. |
| Functional | swym-rconfig_cache | 1 year | Related to retailer configuration. |
| Functional | swym-remoteAuth | 1 year | This cookie is used by SWYM for saving the authentication status for a user. |
| Functional | swym-rvd | 1 year | This is a cookie used by SWYM for the 'recently viewed' products history of the user. |
| Functional | swym-rvn | 1 year | This is a cookie used by SWYM for the 'recently viewed' notification pop-up display history. |
| Functional | swym-rvua | 1 year | This is a cookie used by SWYM for the 'recently viewed' last viewed product timestamp. |
| Functional | swym-share-wishlist-modal-data | 1 year | This is a cookie used by SWYM for shared wishlist data. |
| Functional | swym-shutm | 1 year | This cookie is used by SWYM for the 'utm_source' of the user for session ID. |
| Functional | swym-sms-config | 1 year | Related to Swym Postscript integration. |
| Functional | swym-tpermts | 1 year | Related to asking user permission for marketing. |
| Functional | swym-t_m | 1 year | This cookie is used by SWYM for tier mismatch history. |
| Functional | swym-userSettings | 1 year | This cookie is used by SWYM for saving user settings for the HTC app. |
| Functional | swym-u_pref | 1 year | Related to the user’s marketing preference. |
| Functional | swym-watchlist-mailing-list-subscribed | 1 year | This is a cookie used by SWYM for showing the mailing list checkbox in the back-in-stock popup. |
| Functional | swym-weml | 1 year | Related to the user’s email address for Swym apps. |
| Functional | vuid | 2 years | Used by Vimeo to store the user's usage history. |
| Functional | wpm-domain-test | Session | Related to Shopify Store to test the storage of parameters about products added to the cart or payment currency on store.onetrust.com. |
| Functional | __cf_bm | 30 minutes | Used by CloudFlare to read and filter requests from bots. |
| Functional | _pin_unauth | 1 year | This cookie is associated with Pinterest. It is used to track the usage of services. |
| Functional | _sp_xxxxxxxxxx | A few seconds | Simplybusiness.co.uk |
| Targeting | am_tokens | 2 weeks | Presents the user with relevant content and advertisements. The service is provided by third-party advertisement hubs which facilitate real-time bidding for advertisers. |
| Targeting | am_tokens_eu-v1 | 2 weeks | Presents the user with relevant content and advertisements. The service is provided by third-party advertisement hubs which facilitate real-time bidding for advertisers. |
| Targeting | car | 1 day | Presents the user with relevant content and advertisements. The service is provided by third-party advertisement hubs which facilitate real-time bidding for advertisers. |
| Targeting | cip | 1 day | Presents the user with relevant content and advertisements. The service is provided by third-party advertisement hubs which facilitate real-time bidding for advertisers. |
| Targeting | cnac | 1 day | Presents the user with relevant content and advertisements. The service is provided by third-party advertisement hubs which facilitate real-time bidding for advertisers. |
| Targeting | criteo | 2 weeks | Presents the user with relevant content and advertisements. The service is provided by third-party advertisement hubs which facilitate real-time bidding for advertisers. |
| Targeting | cto_bundle | 13 months | Presents the user with relevant content and advertisements. The service is provided by third-party advertisement hubs which facilitate real-time bidding for advertisers. |
| Targeting | anj | 3 months | These cookies are used by Casale Media for advertising purposes. |
| Targeting | CMID | 1 year | These cookies are used by Casale Media for advertising purposes. |
| Targeting | CMPRO | 3 months | These cookies are used by Casale Media for advertising purposes. |
| Targeting | CMPS | 3 months | These cookies are used by Casale Media for advertising purposes. |
| Targeting | uuid2 | 3 months | These cookies are used by Casale Media for advertising purposes. |
| Targeting | ar_debug | 1 year | This cookie is used by Pinterest for social content sharing. |
| Targeting | _pinterest_ct_ua | 1 year | These cookies allow users to share pictures via Pinterest / the "Pin It" button and Pinterest can collect statistical information about the usage of their service. |
| Targeting | ayl_visitor | 1 month | This cookie is used by Ads You Like for deep native advertising. |
| Targeting | browser_data | 13 months | These cookies are used by Criteo for advertising purposes. |
| Targeting | criteo_write_test | A few seconds | These cookies are used by Criteo for advertising purposes. |
| Targeting | cto_tld_test | A few seconds | These cookies are used by Criteo for advertising purposes. |
| Targeting | optout | 1 year | These cookies are used by Criteo for advertising purposes. |
| Targeting | uid | 1 year | These cookies are used by Criteo for advertising purposes. |
| Targeting | callback | Session | Collects data on visitor behavior from multiple websites in order to present more relevant advertisements. This also allows the website to limit the number of times that visitors are shown the same advertisement. |
| Targeting | cf | 1 day | Sets a unique ID for the visitor, allowing third-party advertisers to target the visitor with relevant advertisements. This pairing service is provided by third-party advertisement hubs facilitating real-time bidding for advertisers. |
| Targeting | mv_tokens | 2 weeks | Sets a unique ID for the visitor, allowing third-party advertisers to target the visitor with relevant advertisements. This pairing service is provided by third-party advertisement hubs facilitating real-time bidding for advertisers. |
| Targeting | mv_tokens_eu-v1 | 2 weeks | Sets a unique ID for the visitor, allowing third-party advertisers to target the visitor with relevant advertisements. This pairing service is provided by third-party advertisement hubs facilitating real-time bidding for advertisers. |
| Targeting | _schn1 | 1 day | Sets a unique ID for the visitor, allowing third-party advertisers to target the visitor with relevant advertisements. This pairing service is provided by third-party advertisement hubs facilitating real-time bidding for advertisers. |
| Targeting | CONSENT | 2 years | YouTube is a Google-owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites which is aggregated with profile data from other Google services to display targeted advertising to web visitors across a broad range of websites. |
| Targeting | VISITOR_PRIVACY_METADATA | 6 months | YouTube is a Google-owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites which is aggregated with profile data from other Google services to display targeted advertising to web visitors across a broad range of websites. |
| Targeting | VISITOR_INFO1_LIVE | 6 months | This cookie is used by YouTube to provide ad delivery or retargeting, store and track a visitor's identity, and store and track interactions. |
| Targeting | YSC | Session | This cookie is used by YouTube to store and track interactions. |
| Targeting | data-c | 1 month | This cookie is used by Media.net for online advertising purposes. |
| Targeting | data-c-ts | 1 month | This cookie is used by Media.net for online advertising purposes. |
| Targeting | visitor-id | 1 year | This cookie is used by Media.net for online advertising purposes. |
| Targeting | demdex | 6 months | This cookie helps Adobe Audience Manager perform basic functions such as visitor identification, ID synchronization, segmentation, modeling, reporting, etc. |
| Targeting | dpm | 6 months | This cookie is used by Adobe Audience Manager for targeted marketing. |
| Targeting | IDE | 2 years | These cookies are associated with the DoubleClick advertising service from Google. Helps with tracking conversion rates for ads. |
| Targeting | __ar_v4 | A few seconds | These cookies are associated with the DoubleClick advertising service from Google. Helps with tracking conversion rates for ads. |
| Targeting | KRTBCOOKIE_xxxx | 3 months | This cookie is used to correlate IDs with those of Pubmatic partners (such as demand side platform clients or other advertising technology companies). Pubmatic passes information stored by the partner in this cookie to the partner when it is considering whether to purchase advertisements. This enables the partner to make better decisions about whether to display an advertisement to you. |
| Targeting | PugT | 1 month | This domain is owned by Pubmatic. It operates an advertising exchange platform where online publishers can sell targeted advertising space to media buyers using real-time bidding. |
| Targeting | MUID | 1 year | This cookie is used to store and track visits across websites. |
| Targeting | NID | 6 months | This cookie is used by Google to provide ad delivery or retargeting, store user preferences. |
| Targeting | shopify_recently_viewed | 3 months | Contains data on the content of the shopping cart. This data is used for marketing purposes by promoting related products or for retargeting purposes. |
| Targeting | test_cookie | 15 minutes | Used to check if the user's browser supports cookies. |
| Targeting | tv_UICR | 1 month | This cookie is used by Tremor Video for online video-based cross-device advertising. |
| Targeting | tvid | 1 year | This cookie is used by Tremor Video for online video-based cross-device advertising. |
| Targeting | wisepops | 2 years | A technical cookie set by Wisepops, a tool used to display pop-ups. The cookie is used for storing a user session identifier in a web application. |
| Targeting | wisepops_session | Session | A technical cookie set by Wisepops, a tool used to display pop-ups. The cookie is used for storing a user session identifier in a web application. |
| Targeting | YSC | Session | This cookie is set by YouTube to track views of embedded videos. |
| Targeting | yt-remote-cast-installed | Session | This cookie is set by YouTube to store the user's video player preferences using embedded YouTube videos. |
| Targeting | yt-remote-connected-devices | Persistent | This cookie is set by YouTube to store the user's video player preferences using embedded YouTube videos. |
| Targeting | yt-remote-device-id | Persistent | This cookie is set by YouTube to store the user's video player preferences using embedded YouTube videos. |
| Targeting | yt-remote-fast-check-period | Session | This cookie is set by YouTube to store the user's video player preferences using embedded YouTube videos. |
| Targeting | yt-remote-session-app | Session | This cookie is set by YouTube to store the user's video player preferences using embedded YouTube videos. |
| Targeting | yt-remote-session-name | Session | This cookie is set by YouTube to store the user's video player preferences using embedded YouTube videos. |